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Empowering People
hen people think of diamonds, poverty is not usually the first thing that comes to mind. The reality is diamonds are mined in some of the poorest countries on earth. One might think the answer would be simply stop buying diamonds from continents like Africa based on the injustices of the past (and unfortunately ongoing in Zimbabwe) but this would only make things worse for those struggling to survive. At Precious Earth we believe the answer is to responsibly harness the economical potential of traceable diamonds and empower the local people through jobs and education in the territories, like Namibia, where diamonds are mined. Namibia Diamonds are the only diamonds that feature the Team Namibia* logo and come with a validation certificate. This assures you that your diamond is a natural, ethically sourced diamond that has been polished in the Namibian Diamond factory. We hold high hopes that this Namibian diamond cutting factory will soon create thousands of jobs and empower a generation of people.

*Team Namibia is a monitoring body that endorses Namibian companies that offer socially responsible products and services

 

 

“Invest in Quality. Invest in people”.

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